“Hotel held for ransom over its room locks, guest rewards versus loyalty programs, dating Googles phone tracking, and scary robots and sky net”

Hello everyone and welcome to Hospitality Digital Marketing the podcast, I am your host Loren gray and this is episode #141, we are airing Friday, February 3rd, 2017 where every week we spend around 20 minutes sharing the most interesting tools, news, and techniques being used in digital marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show ‘This Week in Hospitality Digital Marketing’ which also airs every Friday at 10:30 am Central US Time. SO let’s get started;

Co-Hosts
Edward StOnge
Robert Cole
Holly Zoba

Minute

Hackers Hijack Hotel’s Smart Locks, Demand Ransom

http://fortune.com/2017/01/29/hackers-hijack-hotels-smart-locks/?utm_source=Lodging+Magazine&utm_campaign=07bd51816a-EMAIL_CAMPAIGN_2017_01_27&utm_medium=email&utm_term=0_f6c84ac04c-07bd51816a-35994029
CallTracking Metrics follow up blog to goggles new call tracking changes

https://blog.calltrackingmetrics.com/your-mobile-search-ads-will-soon-feature-a-click-to-call-option-automatically/2017/01/
Google Flights Is Making Gains With Consumers

Google Flights Is Making Gains With Consumers

Pet-Friendly Travel Is Growing Yet Still Complicated

Pet-Friendly Travel Is Growing Yet Still Complicated

MOBILE CAUSE CALENDAR

https://www.mobilecause.com/downloads/CalendarBuilder_YourOrgHere.pdf

1) Hotel pricing enforcement to come under review next month.

Moves by Booking.com, Expedia and HRS to remove problematic pricing clauses from contracts with hoteliers will come under review next month when antitrust officials from across Europe gather in Brussels.

3) Boston Dynamics made a kickass robot on wheels that jumps higher than you
https://thenextweb.com/gadgets/2017/02/01/boston-dynamics-robot-segway-wheel-legs/

Big implications for eventually replacing hotel staff.

Hilton Unveils Loyalty Program Updates That Borrow From the Airlines

https://skift.com/2017/031/hilton-unveils-loyalty-program-updates-that-borrow-from-the-airlines/
None shall pass! Ad blockinga threat or a golden opportunity for hotels?

http://ehotelier.com/insights/2017/02/01/none-shall-pass-ad-blocking-threat-golden-opportunity-hotels/

We would also like to remind everyone about our newest content piece called, ‘Monday’s Marketing Minute’. Inspired by all of the questions we get on the this podcast and on the live show that we either cannot get to or are repeats of topics or inspired from our conversations. We have found that so many industry professionals like yourself have questions that from time to time they don’t either have the resources available to get an answer or don’t trust the source of the possible answer. Now my co-hosts and I as we answer these questions are not trying to dole out free consulting, sometimes for brevity the best we can offer is a direction or a suggested authoritative resource to continue to answer your question with. It’s meant to be help and brief. So I hope you check out the first installment from this past Monday at www.hospitalitydigitalmarketing.com/minute or bit.ly/hdmminute

Remember you can find us on Google play / apple iTunes / talkshoe / soundcloud / Stitcher no matter which one you may use, if you like the show please rate us and leave a comment. Also if this is your first time hearing us, you can subscribe to our show on any of those platforms as well. For an archive of all previous podcasts you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participated in every Friday at 10:30 central US time, called “this week in hospitality digital marketing show”. on huzza.io or simply go to https://hdmagency.wpengine.com/live/

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