Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #22 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time. SO let’s get started

00:02 — Our Tool for review is Awario www.awario.com

track all information

track influencers

build influencer list

Track sentiment

validate geo source of traffic.

00:05 — Our Technique for review is how Awario can help your marketing strategy

comp set tracking

trending content tracking

hire or solicit active influencers

00:09 — Our News features today are;

00:14 — Our Show Recap;

00:01 — Introductions and Bio of cohosts

00:06 — What is the funnel of acquisition and what roles do revenue Management / Marketing / Sales

00:24 — Who should be asked what questions and should the same question be asked in front of all disciplines

01:45 — Speaking the truth to the other disciplines and trust what is being shared is the first step

02:11 — Show Ends

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast /  Breaker / ACast and the list goes on, 34 and counting to be exact. We’re even on Amazon’s Alexa. No matter which one you may use if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 34 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called “this week in hospitality marketing The live show”.  simply go to https://hdmagency.wpengine.com/live/  Thank You for the privilege of your time. Talk to you next week!