Live Show 64 October 28th 2016
“Luke Skywalker and hero stories, flying cars, guest engagement, 8-minute movies, and multimodal travelers”
Co-Hosts
Tim Peter – @TCPeter
Robert Cole – @RobertKCole
Show notes
Minute 4 — the discussion about the guest story, is it still relevant how is the practical use of it.
Minute 25 — Four Seasons Research and discovery room good or bad move
Minute 42 — Curated travel versus uncurated travel the expanded use of internet awareness
Minute 47 — Expedia’s earnings and AirBnB valuation, the growth value of Expedia what needs to be negotiated now before the market changes next year. http://www.timpeter.com/2014/07/22/the-big-myth-about-hotel-metasearch-travel-tuesday/ link shared by Tim
Minute 60 — Packaging and its future value, how OTA’s are working into that space.
Minute 83 — Multi – model travel will not be something that a brand can handle hotels must be the destination authority leader
Minute 90 — Video and its use with snapchat news
Minute 95 — Accor and Linkedin combo a good use or an average one?
Minute105 — Uber gets flying cars
Minute 115 — Customer reviews and fake news reports on social
Minute 120 — Show ends
The eerie future of AdWords targeting
Guest messaging services critique
Glowing — Glowing.io,
Try Whistle — http://www.trywhistle.com/,
Zingle — https://www.zingle.me/,
Benbria Loo — http://www.benbria.com/,
Checkmate — http://www.checkmate.io/ (and Ed’s insight with Trust you on this from yesterdays online summit),
ZuZapp — http://www.zuzapp.com/
TymeGlobal — http://www.tymeglobal.com/
Alice — http://info.aliceapp.com/
Ed’s recap of yesterdays Leonardo digital summit
The Hero’s Journey: A Human Framework for Building Modern Travel Brands
The Hero’s Journey: A Human Framework for Building Modern Travel Brands
8 tech trends travel marketers need to embrace
Four Seasons opens R&D – Research & Discovery – studio
Hyatt to introduce new global loyalty program “World of Hyatt”
Hyatt to introduce new global loyalty program “World of Hyatt”
Get ready for Snapchat to feel a lot more like TV
http://www.businessinsider.com/get-ready-for-snapchat-to-feel-a-lot-more-like-tv-2016-10?mkt_tok=eyJpIjoiTXpRM1lqUTFaRFpsT1RkaiIsInQiOiJ2MzYwc2hJUm54NmFzSlFGaEEzUW1FT1g3c01CWWs0cnNkQTNtYWt4amV5cXN6d0IzbTJER0ZsMGJRaURlVVwvdWRoWkxhTTZaTTJzYlwvenJ2aDZxNnpoTUJGRXhUVk9relwvcDVDMGNvZVk0RT0ifQ%3D%3D
AccorHotels and LinkedIn create Business Check
http://www.hotelmanagement.net/tech/accorhotels-and-linkedin-create-business-check?utm_medium=nl&utm_source=internal&mrkid=35099922&mkt_tok=eyJpIjoiTVRGbE1ETTRORE0xWldVdyIsInQiOiI3bVloXC9mMnVwOVNack1JN0FqXC9Gb3piUVR0YUpIOVM4SWIwczJoMVdYS1FiUUdJWVp6dWxIZXVaUFNSSXBKUnQ2NTJjU1VLK0xSRzJXOEtPUFhkSHE1NFZ6aWdoenVmd3o4RnZIS3pUd3VZPSJ9