Podcast 134 December 16th 2016
“Marriott makes a movie with some ‘Moxy’, four ads are better than two, Google expands it’s local universal box, Google air now shows hotel deals with memberships, La Quinta’s loyalty program looks good for next year, KSL buys more stuff, and TripAdvisor invests big into business travelers”
Marriott Content Studio Launches Half-Hour Reality Series ‘Hotel Countdown’ (Exclusive)
http://www.hollywoodreporter.com/news/marriott-content-studio-launches-hour-reality-series-hotel-countdown-956469
Google Tests Hotel Booking Ads At Top Instead Of Right Side
https://www.seroundtable.com/google-hotel-booking-top-22749.html
GOOGLE’S LOCAL UNIVERSAL NOW SHOWS FOUR ADS BY DEFAULT
Google Flights now shows expected airfare cost increases & filter for hotel discounts
http://searchengineland.com/google-flights-now-shows-expected-airfare-cost-increases-filter-hotel-discounts-261261
TripAdvisor Leads $5.2 Million Traxo Funding in Business Travel Push
TripAdvisor Leads $5.2 Million Traxo Funding in Business Travel Push
IBC Inks Landmark Deal with LodgIQ
http://ehotelier.com/global/2016/12/13/ibc-inks-landmark-deal-lodgiq/?utm_source=Newsletter&utm_campaign=5c6e2f1343-Daily_Newsletter_20161213&utm_medium=email&utm_term=0_e17a7bf7c4-5c6e2f1343-326631061&ct=t(Daily_Newsletter_20161213)&mc_cid=5c6e2f1343&mc_eid=db9c52c420
KSL Capital Partners, KKR Acquire Apple Leisure Group
http://www.travelweekly.com/Travel-News/Tour-Operators/Apple-Leisure-Group-sold?utm_source=Lodging+Magazine&utm_campaign=621abea73e-EMAIL_CAMPAIGN_2016_12_07&utm_medium=email&utm_term=0_f6c84ac04c-621abea73e-35994029
La Quinta’s New Loyalty Play Foreshadows a Major Relaunch in 2017
La Quinta’s New Loyalty Play Foreshadows a Major Relaunch in 2017
What Hotel CMOs Need to Know About Google, Metasearch and Reddit
What Hotel CMOs Need to Know About Google, Metasearch and Reddit
Is hotel distribution getting more complicated? (spoiler alert: yes) [INFOGRAPHIC]
https://www.tnooz.com/article/hotel-distribution-more-complicated-infographic/?utm_source=hs_email&utm_medium=email&utm_content=39314257&_hsenc=p2ANqtz-9e7N_sKa-5mIz_fPCf13TpAyP3Y1VEd8NQ-qbX6XjzBcZTK7b2LGypdoLBa6XtmPR7EMKxJTqlPgpPNHu1i5BhORd6mA&_hsmi=39314257
Does virtual or augmented reality have a place in hotel marketing?
http://www.traveltripper.com/blog/does-virtual-or-augmented-reality-have-a-place-in-hotel-marketing/?utm_source=Travel+Tripper+Master+List&utm_campaign=5d1fbe121e-Newsletter_Dec_15_2016&utm_medium=email&utm_term=0_252238f711-5d1fbe121e-407436689
WHY VOICE WILL BE BIG AND BARRY DILLER ON NETFLIX, TESLA AND TRUMP
Why voice will be big and Barry Diller on Netflix, Tesla and Trump
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