Podcast 146 March 10th 2017
“Facebook opens the advertiser floodgates, and a few instant articles and some city guides, our co-hosts go down OTA memory lane of rate parity and is Red Lion getting a fair review”
Podcast Player
Live Show Co-hosts
Edward StOnge
Robert Cole
Tim Peter
Holly on chat
Topics
Facebook Audience Network
Announcing Access to More Video Formats for Publishers Across Desktop and Mobile
https://www.facebook.com/audiencenetwork/news-and-insights/video-announcement
Instant Articles
A new way for any publisher to create fast, interactive articles on Facebook.
https://instantarticles.fb.com/
Facebook TV app for apple TV and smart tv’s
Facebook adds a travel-planning feature called ‘City Guides’
Facebook adds a travel-planning feature called ‘City Guides’
Facebook Is Giving All Advertisers Cross-Platform Stats in Its Latest Push for Transparency
http://www.adweek.com/digital/facebook-is-giving-all-advertisers-cross-platform-stats-in-its-latest-push-for-transparency/
Red Lion — Then and now
6 months ago: https://skift.com/2016/06/10/red-lion-hotels-contrarian-approach-to-direct-bookings/
Today: http://www.hotel-online.com/press_releases/release/red-lion-hotels-reports-net-loss-for-2016