Live Show 181 January 25th 2019
Live Show Player
“2019 HSMAI Digital Marketing Strategy Conference Recap”
Co-Hosts
Holly Zoba
Stuart Butler
Tim Peter
Show Notes
00:02 — Review of David Atkins perception of the future use of AI from the HSMAI Digital Marketing Strategy Conference
00:28 — Flying Drones at resorts
00:43 — Sephora app and how it could be used to do AR for meeting planners.
00:55 — O click like dominos pizza
01:03 — Integrated marketing panel that was hosted by Tim Peter
01:15 — Revenue growth in conflict with long term gain with the sacrifice of short term growth
01:20 — Work backwards the AWS presentation about PR piece then build what it refers to
01:25 — Influencers and how to use them — Robert Coles article and presentation
01:30 — AR in meetings space a recap
Topics
Roberts influencer presentation — http://www.hotelnewsnow.com/Articles/292459/5-tips-for-hoteliers-working-with-influencers