“Micro Targeting inventory to filtered campaigns, plus what’s happening with TripAdvisor?”

Live Show Player

CoHosts
Edward StOnge
Robert Cole
Stuart Butler

Show Notes

TOPICS – LIVE SHOW #161:

Top Story

1. LinkedIn Top Startups 2018: The 50 most sought-after startups in the U.S.
https://www.linkedin.com/pulse/linkedin-top-startups-2018-50-most-sought-after-us-daniel-roth/

Brands

2. IHG CEO: Amazon Is a Threat to Online Travel Agencies, Not Hotels

IHG CEO: Amazon Is a Threat to Online Travel Agencies, Not Hotels

3. 6 ways AccorHotels is transforming its digital strategy
http://hotelnewsnow.com/Articles/290231/6-ways-AccorHotels-is-transforming-its-digital-strategy

4. Airbnb for Work is getting bigger

Airbnb for Work is getting bigger

5. Decades-Old Travel Media Company Andrew Harper Goes Back to Basics

Decades-Old Travel Media Company Andrew Harper Goes Back to Basics

Intermediaries

6. Getaroom Sold to Private Equity Firm Court Square Capital Partners

Getaroom Sold to Private Equity Firm Court Square Capital Partners

7. TripAdvisor Hints at Its Growing Interest in Vacation Package Search

TripAdvisor Hints at Its Growing Interest in Vacation Package Search

Marketing

8. A Rise in Peak Occupancy Nights This Year Is Helping Hotels

A Rise in Peak Occupancy Nights This Year Is Helping Hotels

9. Think Tank: Influencer Marketing Goes Global
Think Tank: Influencer Marketing Goes Global

10. Google Hotel Ads: What You Need To Start Your First Campaign Today
https://adespresso.com/blog/guide-to-google-hotel-ads/

Tech

11. How TripAdvisor changed travel
https://www.theguardian.com/news/2018/aug/17/how-tripadvisor-changed-travel

12. Determining the tech your hotel should prioritize
http://www.hotelnewsnow.com/Articles/290223/Determining-the-tech-your-hotel-should-prioritize

1. How hoteliers are setting their tech budgets for 2019
http://hotelnewsnow.com/Articles/290225/How-hoteliers-are-setting-their-tech-budgets-for-2019

13. 6 ways the August core algorithm update impacted local business
https://searchengineland.com/6-ways-the-august-core-algorithm-update-impacted-local-business-304996

Ruh-Roh

14. Allegation in Hunters’ indictment raises issue of how Expedia charges appear on bank statements
https://www.washingtonpost.com/lifestyle/travel/allegation-in-hunters-indictment-raises-issue-of-how-expedia-charges-appear-on-bank-statements/2018/08/30/b69dbc84-aa21-11e8-b1da-ff7faa680710_story.html