‘To determine the value of your position (or % of voice) for your top 3 non-branded organic keywords in comparison to your current position, (placement). And by comparison to the top 15 positions for that term as represented by estimated revenue value to your property. (based on your annual ADR & LOS).’
This calculator will estimate the value of your current positioning for your top 3 traffic-producing keywords that are not brand related, (i.e. anything with your business name in the term). Then using your provided information determine what each of the top 15 positions for that keyword by revenue would represent to your property.
Only the requested data points can be modified to impact revenue generation results Not individual position values. Beyond basic hotel Annual ADR, and LOS amounts.
**DISCLAIMER** The results derived from these calculations are not indicative of actual results of a specific property. Your results may vary. These results are for demonstrative purposes and should not be used for financial budgeting or revenue projections given the complexity of variables not accounted for in the mathematics used in the results generated. Averaging of data is an active component of the results derived in the calculations created. Any use of this data is at the sole discretion of you the user and its creator bears no responsibility or liability real or implied in its use. Interpretation of the calculations is the sole responsibility of its user.