Live Show 4th Quarter 2016
Episode #73 December 30th FRIDAY 8:30 am PDT / 10:30 am CDT / 11:30 am EDT
Episode #72 December 23rd FRIDAY 8:30 am PDT / 10:30 am CDT / 11:30 am EDT
Our weekly animated show recap
Trading Hospital Rooms for Hotel Suites
West Elm is Creating the Ultimate Show-rooming Experience
http://www.gtnexus.com/resources/blog-posts/west-elm-retail-transformation
Residence Inn Announces Presence in 50 States
Episode #71 December 16th FRIDAY 8:30 am PDT / 10:30 am CDT / 11:30 am EDT
Episode #70 December 9th FRIDAY 8:30 am PDT / 10:30 am CDT / 11:30 am EDT
Show Notes and additional show player are HERE
Here is our weekly animated recap video
Episode #69 December 2nd FRIDAY 8:30 am PDT / 10:30 am CDT / 11:30 am EDT — Special Guest Host Alex Shashou @ashashou from ALICE
Our Animated recap of the show
Show Notes
Co-Hosts
Edward StOnge
Tm Peter
Robert Cole
special guest co-host Alex Shashou with Alice
Minute 4 — Some Phocuswright stats STR Occ forecast down for ’16 by half a point ADR of 2.8%
Minute 7 — Introduce our co-host Alex and get a review of the service.
Minute 11 — The trends of what is hot each year, this year its messaging
Minute 14 — Ask this question always. “How does this improve the guest experience”? if it does find the money if not don’t waste it.
Minute 17 — NPS -Net Promoter Score — single most accurate way of measuring — Alex
Minute 24 — How is using Alice not giving away guest service? Alex lancers that its a service provider similar to Salesforce, its the properties to use and succeed with.
Minute 27 — Alice KPI calculations
Minute 31 — What kind of crossover exists between what Alice is doing and social engagement?
Minute 41 — Case studies of success on the Alice strategy
Minute 45 — How much does revenge increase per star in ratings you can increase rate by 9% and revenue 25% per guest (Wall Street Journal)
Minute 47 — Additional value to Alice is the ability to acknowledge team performance and validating it.
Minute 60 — Alex’s hotel history
Minute 65 — Membership values and how Alice can assist
Minute 69 — Personalization, and being consistent with it is a key element to future value with guests.
Minute 71 — Process of how Alice gets reviewed and integrated into a properties program
Minute 77 — Ed has to leave
Minute 79 — How to connect operations and marketing is one of the greatest challenges to Alice and its use
Minute 87 — Types of membership rewards values like Wydhams ‘at your request’
Minute 93 — Tim and Alex departed
Minute 97 — three pillars that effect a hotel most — GM / Concierge / Chef
Minute 104 — Show ends
Episode #68 November 25th FRIDAY 8:30 am PDT / 10:30 am CDT / 11:30 am EDT
Show Notes
Host Loren Gray
Minute 2 — CTrip aquires Skyscanner
Minute 5 — AirB&B launches “Trips”
Minute 9 — AirB&B launches their new magazine
Minute 12 — AirB&B launches “Magic Trip”
Minute 15 — Snapshot of the Canadian Traveler
Minute 18 — Brexit not such a big deal for travel
Minute 21 — Marriott creates a new accelerator program
Minute 23 — News Recap
Minute 26 — Google app photoscan
Minute 32 — Causely.com
Minute 36 — show recap and announcing next weeks show including Alex from Alice
Minute 41 — Show ends
Airbnb Launches Trips, Its Big Tours and Activities Gamble
Airbnb’s New Magazine and the Evolution of Old-School Content Marketing
Airbnb’s New Magazine and the Evolution of Old-School Content Marketing
Tools
Googles photoscan app
causely.com
More Details on Airbnb’s Massive New Product Launch This Week
More Details on Airbnb’s Massive New Product Launch This Week
Snapshot of the Canadian Traveler
https://blog.advertising.expedia.com/snapshot-canadian-traveler?utm_campaign=Blog&utm_source=hs_email&utm_medium=email&utm_content=37984449&_hsenc=p2ANqtz-9kEa0okGccphWvIRH7VDDk0KweUE4WEMFb7lH4-IWbgUiJtvSrpXmm9AJKbc-TYIqX_ah7vPQbaUpcho4JtxjsJ78tIg&_hsmi=37984449
The UK’s Brexit Strategy Should Terrify the Travel Industry (But It Doesn’t)
The UK’s Brexit Strategy Should Terrify the Travel Industry (But It Doesn’t)
Marriott Is the Latest Travel Brand to Launch Its Own Startup Accelerator
Marriott Is the Latest Travel Brand to Launch Its Own Startup Accelerator
Breaking: Ctrip to Acquire Skyscanner for $1.74 Billion
Episode #67 November 18th FRIDAY 8:30 am PDT / 10:30 am CDT / 11:30 am EDT
Our animated recap of the show
Show Notes
Co-Hosts
Tim Peter
Robert Cole
Edward StOnge
Minute 5 — ROCET discussion from Phoenix
Minute 12 — Tim discusses the 4 P’s — Product price place promotion or — service, access, value and experience .
Minute 15 — 31 dead air Robert isn’t being heard
Minute 32 — dialog begins about the value of conference meetings in person
Minute 42 — poor marketing strategies
Minute 55 — AirB&B is trying to make transformational travel while hotels are trying to make transactional travel — Chip Conley from AirB&B
Minute 59 — fundamental change is the disconnect of hotel ownership with Brand ownership
Minute 62 — Phocuswright stat from Robert mentioned by Expedia — .5 of 1% is brand based search.
Minute 69 — open discussion about the sat of brand search on OTA’s Ed’s perspective and Tims
Minute 78 — The lack of a gatekeeper of truth in advertising is not the wild west all over again
Minute 85 — Robert joins but cannot be heard
Minute 95 — show ends
Report: Mobile has the largest digital reach in travel industry
http://www.hotelmanagement.net/tech/report-mobile-has-largest-digital-reach-travel-industry?utm_medium=nl&utm_source=internal&mrkid=35099922&mkt_tok=eyJpIjoiWXpObVpqRTRPV014TXpWbSIsInQiOiJIcjVJSWhmcmVJMTVla2FtYmh3WndzeTh0MitsNWVvblZ1SVBkWGJSSUY3KzlyWUhGUmFab010QjdDclhQM1h3OEY1cnlFYTlPemFNZmpBeGhkcVVYbGltUThkKzhud0crYlJ2dW1aNExqMD0ifQ%3D%3D
Want to capture 360 video wherever you go? Wear these sunglasses
Read more: http://www.digitaltrends.com/photography/orbi-prime-camera-sunglasses/#ixzz4QKsjusZd
Follow us: @digitaltrends on Twitter | DigitalTrends on Facebook
Using video to connect with consumers at all stages of the purchase cycle
https://blog.advertising.expedia.com/using-video-to-connect-with-consumers-at-all-stages-of-the-purchase-cycle
What Happens in an Internet Minute in 2016?
How to Track Offline Events with Facebook Ads
Episode #66 November 11th FRIDAY 8:30 am PDT / 10:30 am CDT / 11:30 am EDT
Episode #65 November 4th FRIDAY 8:30 am PDT / 10:30 am CDT / 11:30 am EDT
CO-Hosts
Edward StOnge
Robert Cole
Show Notes
Minute 4 — Darlene Rondeau congrats on the online video summit
Minute 8 — discussed the to answer the public
Minute 13 — guest engagement platform
Minute 18 — main question before starting any of these projects “what is your goal?”
Minute 20 — Review of the guest engagement programs — some are designed to engage to=hose that already use the platform and those that are trying to edge you on them, some are for staff and guests
minute 29 Hilton brand reviews — Robert
Minute 61 Wyndham 17,000
Minute 61 — Starwood Marriott merger PMS platform choices
Minute 80 — Robert rejoins and we discuss Marriott’s video studio and its continued use?
Minute 91 — snap chat glasses boon or bust
Minute 101 — convergence of digital marketing / revenue marketing and operations
Minute 107 — revpar hacking book go.flip.to/revparhacking
Minute 119 — Flip.to flipto.wistia.com/media..
topics
Tool
http://answerthepublic.com/
Expedia eyes alternative accommodation bounty, plots HomeAway integration
https://www.tnooz.com/article/expedia-q3-2016-results/
The Rising Costs of OTA’s
https://www.linkedin.com/pulse/rising-costs-otas-matthijs-welle?utm_campaign=Weekend+Reads&utm_source=hs_email&utm_medium=email&utm_content=36580588&_hsenc=p2ANqtz-9bgxP66_cMUGU1qSIUCrzbg803uIzqUuCfvgf_iInT3z0TiUYPOEXaBbe2EENxfIfU0VPgZdEDqknTcbhVMuWqNBFdebAAJhVFzLMtXw_UvcLssWk&_hsmi=36580588
Less than half of activity suppliers distribute through online travel agencies
https://www.tnooz.com/article/less-than-half-of-activity-suppliers-distribute-through-online-travel-agencies/
Wyndham expands rewards program to cover 17,000 vacation condos and homes
http://ehotelier.com/global/2016/10/27/wyndham-expands-rewards-program-cover-17000-vacation-condos-homes/?utm_source=Newsletter&utm_campaign=9992ff50f6-Daily_Newsletter_20161027&utm_medium=email&utm_term=0_e17a7bf7c4-9992ff50f6-326631061&ct=t(Daily_Newsletter_20161027)&mc_cid=9992ff50f6&mc_eid=db9c52c420
Every One of Hilton’s 13 Hotel Brands, Explained
Need tome to talk about these
Guest messaging services critique
Glowing — Glowing.io,
Try Whistle — http://www.trywhistle.com/,
Zingle — https://www.zingle.me/,
Benbria Loo — http://www.benbria.com/,
Checkmate — http://www.checkmate.io/
ZuZapp — http://www.zuzapp.com/
TymeGlobal — http://www.tymeglobal.com/
Alice — http://info.aliceapp.com/
Episode #64 October 28th FRIDAY 8:30 am PDT / 10:30 am CDT / 11:30 am EDT
Our Animated Recap Video
Co-Hosts
Tim Peter – @TCPeter
Robert Cole – @RobertKCole
Show Notes
Minute 4 — the discussion about the guest story, is it still relevant how is the practical use of it.
Minute 25 — Four Seasons Research and discovery room good or bad move
Minute 42 — Curated travel versus uncurated travel the expanded use of internet awareness
Minute 47 — Expedia’s earnings and AirBnB valuation, the growth value of Expedia what needs to be negotiated now before the market changes next year. http://www.timpeter.com/2014/07/22/the-big-myth-about-hotel-metasearch-travel-tuesday/ link shared by Tim
Minute 60 — Packaging and its future value, how OTA’s are working into that space.
Minute 83 — Multi – model travel will not be something that a brand can handle hotels must be the destination authority leader
Minute 90 — Video and its use with snapchat news
Minute 95 — Accor and Linkedin combo a good use or an average one?
Minute105 — Uber gets flying cars
Minute 115 — Customer reviews and fake news reports on social
Minute 120 — Show ends
Episode #63 October 21st FRIDAY 8:30 am PDT / 10:30 am CDT / 11:30 am EDT
Co-Hosts
Edward StOnge
Robert Cole
Minute 1 — Marriott opening Wholesale portal interface
Minute 20 — Expedias expansion onto other distribution types
Minute 25 — industry segmentation between institutional management verses independent
Minute 39 — State of enhancements of communication from a hotel platform
Minute 41 — method of payment and membership
Minute 44 — Customers who book through OTA’s trends
Minute 46 — what was the real value of Pokemon go
Minute 49 — Payment changes and there real value to future bots and platforms
Minute 51 — Apps verses browser based sites what and who should have them
Minute 68 — Social spend is nw more than TV http://www.socialmediaexaminer.com/social-ad-spend-surpasses-television-new-research/
Minute 70 — Try to answer the question of best CRM platform.
Minute 78 — Show ends
Expedia Begins Revealing Its Big Ambitions in Hotel Services
Expedia Begins Revealing Its Big Ambitions in Hotel Services
Mobile Apps and the Evolution of the Next-Generation Travel Agent
Mobile Apps and the Evolution of the Next-Generation Travel Agent
TSA’s Facebook Messenger Service Is Much Better Than You’d Expect
TSA’s Facebook Messenger Service Is Much Better Than You’d Expect
Keep up with the new ways millennial travellers are paying
http://ehotelier.com/insights/2016/10/17/keep-new-ways-millennial-travellers-paying/?utm_source=Newsletter&utm_campaign=08f2b92cba-Daily_Newsletter_20161017&utm_medium=email&utm_term=0_e17a7bf7c4-08f2b92cba-326631061&ct=t(Daily_Newsletter_20161017)&mc_cid=08f2b92cba&mc_eid=db9c52c420
Customers who book through OTAs – facts, trends and some surprises
http://ehotelier.com/insights/2016/10/14/customers-book-otas-facts-trends-surprises/?mc_cid=c34f0de18e&mc_eid=db9c52c420
Expedia Plans to Use Artificial Intelligence for Customer Service
Expedia Plans to Use Artificial Intelligence for Customer Service
Marriott gives wholesalers access to real-time rates and inventory
http://ehotelier.com/global/2016/10/18/marriott-gives-wholesalers-access-real-time-rates-inventory/?utm_source=Newsletter&utm_campaign=5b1a10e6f8-Daily_Newsletter_20161018&utm_medium=email&utm_term=0_e17a7bf7c4-5b1a10e6f8-326631061&ct=t(Daily_Newsletter_20161018)&mc_cid=5b1a10e6f8&mc_eid=db9c52c420
What’s New in Universal Search: 2016 Edition
http://blog.searchmetrics.com/us/2016/09/20/universal-search-2016/
Episode #62 October 14th FRIDAY 8:30 am PDT / 10:30 am CDT / 11:30 am EDT
Our animated recap video
Show Notes
Episode #61 October 7th FRIDAY 8:30 am PDT / 10:30 am CDT / 11:30 am EDT