“What really is included in what we call ‘direct channels’?”

Live Show Player

CoHosts
Robert Cole
Stuart Butler
Valyn Perini

Show Notes

00:03 — What is a part of the direct channel list as defined by contribution of bottom line
00:18 — What is changing with chart of accounts and how would that impact long term tracking of profitability
00:30 — Interesting click bait announcement about a courtyard good or bad effort?
00:43 — TripAdvisor changing its site and trying to add professional insights and tour info
00:58 — Bots and Voice progression Zonetail and Quiriobot
01:10 — Standalone sites being shut down by brands haw wrong is it
01:20 — AirBnB and the gathering of Data
01:28 — Rut Roh rental car left running at airport shuts the airport down
01:40 — Shiji vertical growth
01:50 — Show ends

TOPICS – LIVE SHOW #163:

Top Story

1. Ten Years Later, Have Lodging Assets Recovered?

Ten Years Later, Have Lodging Assets Recovered?

Brands

2. CitizenM Founders: ‘Our Industry Still Has a Lot of Growing to Do’

CitizenM Founders: ‘Our Industry Still Has a Lot of Growing to Do’

3. A Peanuts-Themed Hotel Just Opened In Japan, And Here’s A Look Inside

A Peanuts-themed Hotel Just Opened In Japan, And Here’s A Look Inside

4. Amazon, Your Order Has Been Delivered! MCR Opens the Total Package — a Courtyard by Marriott — at Amazon.com’s Future East Coast Home
https://www.businesswire.com/news/home/20180919005098/en/Amazon-Order-Delivered%21-MCR-Opens-Total-Package

Intermediaries

5. Google plunges deeper into hotel search: It’s all about rooms
https://www.phocuswire.com/Google-hotel-room-booking-module

6. TripAdvisor Digs Deeper Into Social Travel With a Personalized Recommendation Feed

TripAdvisor Digs Deeper Into Social Travel With a Personalized Recommendation Feed

1. TripAdvisor CEO on Moving From User Reviews Toward Professional Content

TripAdvisor CEO on Moving From User Reviews Toward Professional Content

2. Facebook will buy TripAdvisor
https://www.linkedin.com/pulse/facebook-buy-tripadvisor-chris-torres/

3. Facebook will buy TripAdvisor
https://www.linkedin.com/pulse/facebook-buy-tripadvisor-chris-torres/

7. Expedia Believes Tech Is Key to Helping Travelers Plan the Perfect Vacation

Expedia Believes Tech Is Key to Helping Travelers Plan the Perfect Vacation

Marketing

8. A Case For Vanity Websites for Franchise Hotels
https://www.linkedin.com/pulse/case-vanity-websites-franchise-hotels-jill-thomas/

9. Scaling Knowledge Access and Retrieval at Airbnb
https://medium.com/airbnb-engineering/scaling-knowledge-access-and-retrieval-at-airbnb-665b6ba21e95

10. Pinterest Opens API Access to Better Facilitate Influencer Marketing on the Platform
https://www.socialmediatoday.com/news/pinterest-opens-api-access-to-better-facilitate-influencer-marketing-on-the/532670/

Tech

11. Shiji acquires PMS provider StayNTouch
https://www.phocuswire.com/Shiji-acquires-StayNTouch

12. HYP3R happy as it raises $17M to expand geofencing tech
https://www.phocuswire.com/Hyp3r-location-marketing-investment-17-million

13. Adobe gets its company, snaring Marketo for $4.75 billion

Adobe gets its company, snaring Marketo for $4.75 billion

Ruh-Roh

14. ‘Idiotic mistake’: How one parked car delayed hundreds of Phoenix flights
https://www.usatoday.com/story/travel/flights/2018/09/17/idiotic-mistake-dozens-flights-delayed-after-suspicious-vehicle-abandoned-sky-harbor/1333087002/