Live Show 59 September 23rd 2016
“Darlene Rondeau from Leonardo is our special guest, Marriott and Starwood are finally final, Google has two new apps, and Expedia has a new tool”
Our Fun Animated Recap
Co-Hosts
Robert Cole —Rock Cheetah
Edward StOnge — Flip.to
Tim Peter — Tim Peter & Associates
Special co-host — Darlene Rondeau of Leonardo
Show Notes
Minute 8 — Democratization of online marketing start of the topic
Minute 10 — challenges of mass access to marketing to the untrained
Minute 15 — Discussions surrounding Vizilly as a product solution
Minute 28 — Responsive mobile not as a screen size but as an interface.
Minute 34 — Darlene announces an online Summit about the current Customer Journey http://www.leonardo.com/about/upcoming-events/
Minute 38 — How does Vizilly solve content needs for non-technical users
Minute 41 — The Samsung note issues
Minute 43 — The future of rich media — AI, mentioned WayBlazer
Minute 45 — guidelines of adaptive rich media, seasonality pictures, demographic specific images less static use
Minute 48 — long tail mobile type search queries
Minute 52 — Google Trip app discussion and Also roll out from Google https://www.searchenginejournal.com/trip-planning-comes-google-maps-desktop/173599/
Minute 59 — New Vizlly website and Darlene steps away www.vizlly.com
Minute 60 — AI discussion and the value of content
Minute 62 — Expedia says its stopping ‘dimming’
Minute 63 — Airbnb stats links http://insideairbnb.com/ http://www.airbnbaction.com/data https://www.airdna.co/
Minute 65 — Expedias Revenue management tool for hotels https://www.tnooz.com/article/expedia-pushes-hotel-b2b-services-with-revenue-management-launch/
Minute 68 — Reit forecasts down by 2 points for 2017 Robert reviews the pattern of forecast for 2017
Minute 73 — AirBnB Inventory issues that prevent it from capturing the business market
Minute 80 — Your product must match the market, discussion of the Four Seasons growth
Minute 86 — Ed eludes to a new product offering from Flip.to by the end of the year.
Minute 90 — Discuss first steps with Ft Myers resort and the use of Salesforce
Minute 92 — Ed discusses the variations of travel and catering to those demographics especially in off season — i.e. the ‘professional travelers’
Minute 95 — appreciation Timeshare marketing tactics
Minute 100 — Marriott and Starwood is finally final is it 30 or 27 brands that survive
Minute 102 — Carlson membership, Yahoo security wrap up statements.
Minute 110 — conjecture of what brands will survive the Marriott & Starwood merger.
Google Trips App
Club Carlson launches new Members Only discount
Trip Planning Comes to Google Maps on Desktop
Content not gotten to;
“Some 40% of visits to US travel sites now come from mobile devices. Additionally, mobile accounts for 60% of destination information searches. And, two-thirds of all watch-time for top travel videos on YouTube happens on smartphones. As travel planners get closer to booking, smartphones continue to play a role.”
First Hotel Company-Designed Third Party Booking App Launches