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This Week in Hospitality Marketing Live Show 267 September 18th 2020

This Week in Hospitality Marketing Live Show 267 September 18th 2020

This Week in Hospitality Marketing Live Show 267

CoHosts
Amy Infante
Adele Gutman
Dean Schmit
Stephanie Smith
Lily Mockerman
Ben Hanley
Edward StOnge
Kat Mohammed
Ellis Connolly
Show Notes
00:02 — Introductions
00:08 — what is the new markets?
00:23 — How does the sales eco system work now in the world of convergence needs between disciplines
00:25 — 77% of all revenue developed takes 7 months to develop with 7-12 touch points
00:31 — The cadence is also variable according to the value of the inquiry as well as the dates of interest
00:35 — where are the current sources of business coming from
00:50 — Do what helps the client not what you can sell
01:17 — DO you feel that sales teams should be unfettered in their strategy?
01:30 — Kat announces her new career path
02:04 — Show ends
Topics

Top Story

1. Trump’s $100 Million Mistake: How Retaining Ownership Of His Hotels Cost The President A Fortune

Brands & Product

2. Closure of Hilton Times Square may be ‘tip of the iceberg’ of troubles facing New York hotels
3. The breakup of Accor Asia Pacific: The end of an era
4. The Most Expensive Hyatt Isn’t a Hotel

Intermediaries & Distribution

5. Thomas Cook relaunches as online travel agent
6. False-Advertising Claims Against Expedia Headed to Trial
7. Six months of carnage and counting: Travel industry struggles to rebound from COVID-19

Marketing & Strategy

9. Luxury hotels face new conundrum: Offering service without a smile
8. Yes, Ryan Reynolds Really Writes His Own Stuff, and He’s Got 7 Marketing Lessons for You
10. Track These 3 SEO KPIs to Make Better Marketing Decisions

Tech & Finance

11. How hoteliers can adapt to guests’ evolving tech needs
12. Breaking Down Hotel and Resort Fees—And Why They Still Exist During the Pandemic
13. How Uber and Airbnb Created a Parasite Economy

Boop!

14. Rented penguins and $300,000 dinners: The wildest holiday requests from the super rich

Ruh-Roh…

15. Southwest Airlines just gave customers a brutal view of future life

This Week in Hospitality Marketing Live Show 266 Transcripts (English U.S.)

 

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